Live Event Networking for the LNC Professional is a necessity for your business development and success. In the internet world, social media has broadened your reach is farther than ever before. However, in a professional world, it is important that your networking takes you into the community and to live events to see and be seen.
Why live event networking has to be part of your networking plans
With live networking, you experience that personal touch. Nothing helps others get to know you faster and better than meeting face to face in a gathering of like-minded professionals. Others will recognize your personality in a way that the internet just cannot portray right away. Now is your time to shine!
Build a stronger relationship – faster. There is nothing like human contact to get to know someone in their environment. Others experience your personality and energy organically and faster than if you were trying to build that new relationship online.
It is harder to build a strong relationship with someone online than in person. Your connection to them will feel different than an internet-only connection.
Immediate understanding. When you discuss something in person, misunderstandings and miscommunication are not as likely as when you are communicating via email or social media. You cannot see the person’s facial reactions or the tone of what someone is really saying. There is more clarity, with give and take possible when in the presence of that person.
You can read people faster and clearer face to face. For example, body language and tone help you understand them a little better a little faster. A person’s mannerisms and wit come through quickly, whereas online interactions take longer to learn and appreciate.
Avoid misunderstandings. Have you had a situation online where you thought you were communicating something to someone only to have their interpretation be something opposite altogether? That is one of the big drawbacks of having an online-only relationship. Things can quickly get out of hand online. Tongue and cheek cannot be picked up right away in a post or email.
When in-person, you have a better opportunity to explain your position to someone with clarity. You can tailor your message to an audience in person differently, by seeing their facial reaction.
If you see the look on someone’s face and recognize that what you said had a negative reaction by them, you can immediately address that before it gets too far in the wrong direction.
Yes, social media networking is essential to grow and build your business. You still need to have direct contact with people. Local business events or planned live events you travel to attend will help you build a solid relationship with people.
A nice perk is that once you meet someone face to face, you established that first big step in building a relationship faster. If the only connection you have with them moving forward is online, that initial meeting helps you have that to fastrack your relationship faster.
PLUS, with networking, you will build your business. Read Three Ways to Get More Business.
Networking will always be an ongoing piece of your business development, so build wisely from the beginning and make yourself available to attend the live networking events. You will be glad you made the effort.
I’m in the final stages of writing my newest book – it will give you a huge advantage for networking to build your LNC business. Watch for an announcement soon.
Pat Iyer is president of The Pat Iyer Group, which develops resources to assist LNCs to obtain more clients, make more money and achieve their business goals and dreams.
Pat’s related websites include the LNC business coaching services she offers through LNCAcademy.com, the continuing education provided on LNCEU.com, the podcasts broadcast at podcast.legalnursebusiness.com, and writing tips supplied at patiyer.com.
Get all of Pat’s content in one place by downloading the mobile app, Biz Edu at www.legalnursebusiness.com/bizedu. Watch videos, listen to podcasts, read blogs, watch online courses and training and more.