Remembering names truly is your key to success at networking events to grow your LNC business. If you’re at a conference or a networking event, the organizers generally solve the problem of remembering names by providing name tags for participants.
However, people whose names you may need to remember show up at many smaller events or more casual gatherings where name tags are nonexistent. If you’re visiting an attorney’s office, you may run into staff members whose names you should know — and you discover you don’t.
Saying you’re no good with names isn’t going to save you from embarrassment or from the other person wondering if he or she isn’t important enough for you to remember the name. When you do remember people’s names, you create goodwill. People will think, “Oh, she thinks I’m interesting. I made an impression on her. I’d like to get to know her better.” This kind of goodwill can have a lot to do with business success.
No One Says It’s Easy
Many influences are competing for your attention at a social event. You need to reconnect with the people you already know. The noise level may be high. The buffet table may be calling you. You may be meeting a number of new people.
You may also be meeting someone who has a white American woman with an Indian last name, like me. The face and the name don’t match. In general, names and faces don’t match. If someone’s name was “Mr. Big Smile” or “Ms. Shoes Don’t Match the Suit,” you’d have an easier time.
Finally, if you’re an introvert or have social anxiety, you may be using a large number of your mental resources to avoid being totally drained by the environment.
It Takes Focus
Researchers have learned that using a mnemonic device, which, in easy terms, is a trick to help us remember something, can help associate a person with a name. If you meet someone named Felix, who has a mustache, think of Felix the cat. If you meet a Felicia, even if you can’t find any visual cues, think, “Feline.”
You can also use a more random device. If you meet someone named Fred, who wears aviator glasses, use that. Think, “Fred and his aviator glasses.” Then immediately use his name. “Fred, have you lived in the area long?” In the conversation, say his name at least two more times.
American people who have African names comment (and not favorably) about how often their names are mispronounced. People with Eastern European and Russian names also find this happening to them.
I think that when people hear a seemingly difficult name, a small program pops up in their mind that says, “This is too difficult to remember.”
No one can afford that kind of lazy thinking. If a person is worth meeting, his or her name is worth remembering. Having a good memory is a skill that can be developed. Look at the need to do so as an opportunity. It creates an invaluable personal connection.
The bottom line is that when you use a person’s name while having a conversation, you indicate to that person that they are important to you. The other bonus is that you will stick in their mind simply by using their name.
Set up a time to talk with me about how to grow your LNC business. Click on this link to request a call: http://LNC.tips/gethelp – we’ll see if coaching is the solution you need to move forward in 2020.
Pat Iyer is president of The Pat Iyer Group, which develops resources to assist LNCs obtain more clients, make more money and achieve their business goals and dreams.
Pat’s related websites include the LNC business coaching services she offers through LNCAcademy.com, the continuing education provided on LNCEU.com, the podcasts broadcast at podcast.legalnursebusiness.com, and writing tips supplied at patiyer.com.
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