Why should you be using WordPress for your LNC website?
1. WordPress is Easy to Use
Every LNC business needs to have a website today; that is a known fact. An important part of having a website is being able to easily add, change, and delete content that is on the site. WordPress allows all of these easily and quickly. If you can use a word processor, you can be using WordPress.
2. You’ll Enjoy the Flexibility of Themes & Plugins
You can customize your website to look and feel just about any way that you want to by using something called a Theme. Themes are like ‘skins’ that can change the layout, the colors, the design, and fonts while maintaining the existing content on the site.
Plugins are pieces of code (little programs or Apps) that you can add to your WordPress site to customize the functionality that it performs.
There are hundreds of thousands of FREE Themes and Plugins as well as countless of other ones that are Premium Themes and Premium Plugins (you have to pay for these).
3. WordPress is Scalable
Your WordPress website can grow with you as you grow. There is little chance that you will create a site big enough that WordPress cannot handle. Scalability means that you can get bigger and bigger and WordPress just handles it.
Some sites that run WordPress include: CNN, the NY Times, Mashable, and TechCrunch.
4. WordPress is NOT Just a Place to Blog
It used to be that WordPress was a place to create a blog. Since the initial days, you can now create a website that looks like your ‘traditional’ website without having a blog. The choice is yours!
5. Google Loves WordPress Sites
Goole loves sites created with WordPress for a couple of reasons. First, the way WordPress is written, Google can easily search the content which helps the indexing of your web site. Also, every time you add content, the search engines are notified so they can come and index your site.
If that was not enough, with proper Search Engine Optimization (SEO) and the addition of some great free plugins, you can get your site to rank higher much easier.
Paul helps entrepreneurs make money with their websites. He is one the outstanding instructors in the on demand marketing course for LNCs: How to Get All the Clients You Need.
Paul has learned how to teach all this “technical stuff” to non-techies! He is a master instructor at taking the obscure and complex and explaining it in a simple, fun, and educational way. Within the past 5 years, Paul has turned his attention to teaching website development to folks looking to take control of their website. Knowing intimately how to do this, Paul now teaches people how to work full time while creating successful websites and using WordPress.
Paul and Pat taught a Word Press course for LNCs. Get details about the digital downloads here.