Posts by Pat Iyer
The Many Hats an LNC Wears
The many hats an LNC wears are part of owning and operating your service-based business. It’s inevitable. As a small business owner, you will wear many hats. Marketing manager Bookkeeper Customer Service Administrative Technical support staff But while this type of multi-tasking is to be expected, you have to be aware that not all of your…
Read MoreStreamline Your LNC Email
Are you struggling to streamline your LNC email? If you are able to keep your inbox under control, congratulations! You may not need this blog. But if you have hundreds or thousands of emails in your email system, read on. Inbox Zero is a distant dream for me. Right now, I have 7405 emails in…
Read MoreSavvy LNC Tips to Verify Online Information
The savvy LNC knows how important it is to verify and confirm information. Therefore, it’s important to do some research. The outcry of ‘fake news’, now more than ever, requires you to double-check your sources. Stay vigilant with the information you find online. It takes a little detective work and critical thinking to find reputable…
Read MoreIs Your LNC Business Stressing You Out?
LNC business stress – are you feeling it? Everyone encounters a level of stress on a daily basis but the magnitude of stress and how you handle it is what differentiates the successes from burnouts. And stress is not exclusive to any one group of people. Business owners, high school and college students, new mothers…
Read MoreYour LNC Business Plan Must-Haves
Spring is a good time to revisit your LNC business plan. Every business needs a business plan. You shouldn’t skip this important step in your business. Many believe if they are the sole person in business or have a service-based business that a business plan is not necessary. Wrong! Even if you are the only…
Read More3 Tips to Build Relationships with Referral Sources
With all the various social media platforms available today, it’s easy to focus your marketing time here because it’s generally less time consuming to engage from your computer than to attend virtual functions and build relationships. Suppose you depend solely on social media for your marketing. In that case, you’re missing a vast opportunity to…
Read MoreAuthenticity Brings Success to an LNC
Having authenticity brings success to an LNC. People want to hire and work with those they know, like, and trust. That’s reasonable. The best way to earn the trust of your clients is to be authentic in how you present yourself to your attorney clients. What is authenticity? Authenticity means being your true self…
Read MoreBody Language in a Mask Era
How do you overcome the challenges of reading body language in a Covid era? Masks cover some of the signals we use to interpret our clients’ and colleagues’ facial expressions. Masks enable us to spend more time focusing on a person’s eyes. Yet, reading body language is nothing new for nurses accustomed to working in…
Read MoreWriting Your LNC Book: Tips to Get It Written
Writing your LNC Book will teach you about time management and productivity. Writing a book can be an intimidating task. It can be frustrating when blank pages can stare at you mockingly for long hours that turn into days, weeks, and months before you make headway in your next chapter. It’s easy to procrastinate when…
Read MoreWhat is the Right Length for Your LNC Book?
When I wrote hardcover textbooks on nursing malpractice, pain and suffering, medical records, and nursing home litigation, I asked my publisher this question: “What is the right length for the book?” He said, “As long as it needs to be to cover the subject.” My coeditors and I created large 2 volume books.…
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