Marketing
How to Get Hot Prospect Lawyers to Identify Themselves to You
How do you, as a legal nurse consultant, get attorneys at a trade show to qualify themselves so you can focus on addressing their needs and requirements? You have a short period during breaks to meet as many people as possible. Learn how to quickly identify those with whom you want to visit. Most often,…
Read MoreHow to Create Your Unique LNC Marketing Message
“Tell them what you do before you tell them who you are” is the lead recommendation in our four steps to success as a legal nurse consultant at an attorney conference. I briefly covered this step in the Trade Show Leads Guaranteed webinar. At the end of this post I share how you can learn…
Read MoreBenefits of Trade Show Exhibiting by Legal Nurse Consultants video
How can you benefit from exhibiting at a trade show? What are the benefits of this powerful technique of trade show exhibiting? Watch my brief video for the answers. Now that you’ve seen the benefits of trade show exhibiting, discover how you can go deeper into developing your skills by investing in a new ondemand…
Read MoreHow to Qualify Attorneys at an Exhibit with Open Ended Questions
It is imperative to know who you are talking to at an attorney trade show. This is accomplished when you qualify attorneys to identify the people who have the potential to hire you. In step #1 of my four simple step process to get qualified leads at an attorney trade show, I explained how to…
Read MoreGrab An Attorney’s Attention In Your Booth at a Legal Conference
Do you want to grab an attorney’s attention at a legal conference? How interested are you in having and achieving a more productive experience exhibiting at a legal conference? How valuable is it to have qualified leads from ALL your legal conferences? How many qualified leads do you want when you exhibit at a legal…
Read MoreTap the Power of a Referral Program to Get More Clients
One of my National Speakers Association contacts, Dick Bruso, has a Power Referral Program that works based on four concepts: Think of people who like you, trust you, know you are competent and have integrity. They want to assist you get business – if you give them a chance to help. Here’s how to apply…
Read MoreWhy You Object to Asking for Referrals – and Why You are Wrong
Legal nurse consultants who don’t understand the value of asking for referrals to attorneys come up with these excuses. Here’s why they are wrong: 1. I don’t know anyone who knows attorneys Anyone in your life may know attorneys. You don’t know who they know unless you ask. One of my coaching clients had a…
Read MoreGet More Business for Your LNC Business Through Networking
The principle behind networking is simple: your aim is to get more business and connect with people who can refer you to attorneys who handle the kinds of cases best suited for your legal nurse consulting skills. You may be interested in working with medical malpractice, personal injury or workers compensation attorneys. You may be…
Read More3 Myths about Getting More Business as an LNC
You want to grow your legal nurse consulting business. You look for answers as to how to get more attorney clients. Beware of these 3 myths. They will trap you and leave you waiting for a silent phone to ring. Myth #1: I have a great clinical background as a nurse. Just because I understand…
Read MoreNo One Cares About Your Legal Nurse Consulting Services Except You
Legal nurse consultants react to this statement. “What do you mean no one cares about my legal nurse consulting services? I have trifolds, a brochure, and a website, all telling the attorney about my services. That is how I am supposed to market myself. What are you saying?” How are You Unique as a Legal…
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