A NEW Course
from Pat Iyer & Debra Lloyd
"How to Blog Like a Pro:
From Post to Profit"
From Post to Profit"
Are you overwhelmed wondering HOW to START with blogging?
OR just plain frustrated with your
blogging RESULTS?
GREAT NEWS!
You CAN Overcome Your Overwhelm & Say Farewell to Frustration
Get the skills & tools to BUILD your business with BLOGGING
(without driving yourself bonkers in the process)
Make Your Blogging
Productive & Profitable
by Mastering a Few Key Practices
You’ve seen how blogs can build fortunes and create celebrities. You’ve have skills and expertise – and you know you have a message to share with your readers that will benefit them.
You’re probably wondering why this blogging thing works for others but not for you?
I hate to be blunt … but you’re probably putting all your efforts into the wrong things. And there’s an audience who desperately want or need to hear what you have to say… but they don’t know how to find you.
If you're reading this you take your blog seriously, but passion alone isn’t enough. You need a guiding hand to lead you through the distractions and temptations that take your focus off your ultimate objective.
You need to clear the cobwebs and accept help. Only by accepting help can you truly learn how to give it to others. What’s important for you to know is that your blog can flourish without breaking your heart and spirit from unrewarded effort.
If you want to SUCCEED where you previously failed…
you’re in the RIGHT place.
Almost every blogger who ever put fingers to keyboard has obsessed over their blog to the point that they felt sick to their stomach at getting nowhere.
They knew they were going in the wrong direction, but felt helpless to do anything about it.
They saw barriers like:
“I don’t have time to write.”
“I can’t afford a premium theme or those expensive plugins.”
“I have no clue how to figure out who my ideal reader is.”
What every successful blogger has learned is how to:
“I know how to create content people are likely to share because it answers their questions.”
“I know exactly what pain I can solve for my ideal customer that they will gladly put their hand in their pocket to pay for.”
“Now I have a clear plan, I enjoy what I do instead of stressing over what to do next.”
If you want to BUILD your business with blogging…
you’re in the RIGHT place.
Your Blog Should Serve as an Embassy for Brand “You”
- It’s a 24-hour showroom for your business - it needs to represent you at your very best
- It needs to be built on a solid foundation of content that readers are compelled to share and link to
- It needs to be engaging – so readers want to connect with you on social media where they are happy to help spread the word about you and your blog
Start by Doing the Right Things at the Right Time
They say an infinite number of monkeys given an infinite amount of typewriters could come up with the works of Shakespeare, but ask yourself this:
Do you really have an infinite amount of time to test out your ideas?
Every minute you waste on trial and error deprives your audience of the solutions you have and your business of the targeted, qualified leads you need.
Even an average workman can build something of monumental significance when they master the simple task of building one block on top of another.
But you’re NOT average...
Your blog is NOT average...
Let’s show the world what you’ve got!
You will learn not only how to create a world class blog…
…but how to make a difference that gets noticed … changes how people think … builds your brand… creates new leads and additional income streams for your business.
We’ve outlined those Key Practices you need to Master in this brand new course.
"How to Blog Like a Pro:
From Post to Profit"
From Post to Profit"
The Step-by-Step Blogging Masterclass
With this easy-to-follow, easy to stick with 4 Session LIVE course, you'll see manageable and measurable results. There are no short cuts, no sneaky tactics or fast tracks to success. There are no push-button riches, no loopholes. Just the proven, essential building blocks most people overlook.
In How to Blog Like a Pro: from Post to Profit, we’ll walk you through a step-by-step process for defining what your ideal reader wants from you.
You’ll finally be able to escape the crushing expectation to constantly write new material and focus on quality, not quantity.
You’ll understand key blogging trends to bring your blog bang up to date with modern blogging styles when you learn how to take advantage of blog post length, images, metrics and SEO hacks.
You’ll find out how to use your blog to generate leads and make your blog a sustainable income stream rather than an expense.
By the END of this course, you WILL be ABLE to:
We’ve divided the course into clearly defined sessions, so you won’t get overwhelmed with new skills to learn.
We’ll give you specific activities to complete each week to help you implement what you learn,
…along with a Workbook to take notes and complete the activities.
You’ll get a Summary Checklist to keep by your side and refer back to whenever you need a reminder of the key points from the course.
And you’ll also get Graphics and Resources to help you remember what you’ve learned as you implement and put it all into action.
Want the Specifics?
Here are the topics we'll cover in the course:
Session 1:
How to Structure Your Blog Post
We’ll start off by discussing todays trends in blogging and what the most successful bloggers are doing. Taking a close look at what’s working and what's not in today’s blogosphere. We'll also show you what your metrics can tell you about what's working on your blog.
- Identifying what your blog can do for you
- Exploring types of blog posts
- Finding blogs in your area of expertise
- Looking at what your colleagues are doing
Session 2:
How to Write a Blog Post
In this session we’ll get into the nitty-gritty of content creation…. How to take a big bunch of Quantity and put it through the grinder till the Quality comes out the other end.
We'll also go into the all-important formatting that makes pro content stand out from the posts that earn amateurs nothing but silence and page bounces in the blogosphere.
- Identifying your ideal reader
- Creating a list of topics
- Choosing catchy titles
- Writing tips
Session 3:
How to Make Your Post Sparkle
Session 3 goes into the all-important formatting that makes pro content stand out from the posts that earn amateurs nothing but crickets and page bounces in the blogosphere.
- Importance of on-page layout
- Adding images
- Correct use of tags & categories
- Getting your posts found without the dread or the drudge typically associated with SEO
Session 4:
How to Share Your Blog
By this time we’ll have gone into some depth about finding your ideal reader and creating the ideal content, so now we’ll move on to social media, which is a fun way to interact with your readers and get your content out there.
We'll cover how to automate your social media syndication using some nifty tools pro marketers use to ensure the highest ROI from their blogging content.
- How to Load your Blog posts
- How to Share your Blog posts
Course Materials:
- 4 Recorded Sessions including a bonus Q & A session
- Action Steps – post session activities
- Private Facebook Group – for interaction, feedback & accountability
- 15.5 nursing contact hours
See what students have to say about the course...
It's definitely an excellent launch into blogging and WP. You will develop products during the coursework that you can use for your business right away. Plus you can get a good portion of CEU's!
The tech aspects were explained in a non-threatening manner, and not "over my head". Made things easier to understand.
Questions were thoroughly answered. The blog prep and writing process was also made into a do-able process, step-by-step to completion.
Nina Latting ~ Medical Legal Nurse Consultant
I was encouraged to write and to learn a new technical skill that will surely boost my online presence in the future.
Grace Gapuz ~ Medical & Dental LNC