If you want to communicate as clearly as you can, if you wonder what you can do to capture the attention of your clients and prospects, if you want shortcuts for being a great LNC writer, if you want to earn more money, then this message is just for you. Here’s why:
There is a cost to not dealing with this – lost income, lost clients, and cases. Also, you may suffer from reduced credibility, trust in you and your LNC business, waste and rework.
If you ignore improving your writing skills, it just get worse. What most people do when facing the need to write better is to say, “Everyone has typos. Everyone uses English poorly. No one cares if I misspell words.”
But that is not true. Those are justifications for not writing well. You are judged by how effectively you use English. And if you misuse words or aren’t clear, your prospects and clients move on.
When I was in high school, my English teacher gave me back papers marked up in red. She saw my talent and encouraged me to do better. Wanting to please her, I tried harder. Nursing school, and my undergraduate and graduate school programs gave me more experience to improve my writing skills.
After earning my masters degree in nursing, I worked with 2 other hospital nursing educators to write a book that student nurses around the world appreciated. And that first book led to me becoming an expert witness, and founding a highly successful LNC business helping attorneys with medical cases.
My first coauthored book published in 1986 led to another 60 books. On the strength of that first book, I became an expert witness reviewing medical surgical cases – for the next 20 years. I also got invitations to speak, consult, coach and create online courses. My multimillion-dollar legal nurse consulting company resulted from my authority and credibility as an expert, author – and LNC with writing skills.
I mastered blogging, creating opt in reports, and writing effective email sequences, book chapters, and compelling sales copy for my websites. Your learning always continues. Every week, I invest in my knowledge by staying on top of business writing techniques.
Being a great writer is not just about writing books. You may never want to write a book, but as an LNC, you do want to gain visibility and credibility through blogging, writing articles or white papers, reaching people with your sales copy, emails, or book chapters. And of course, you want your LNC reports to be polished.
Finally, it’s Your Turn
When you join Legal Nurse Business Writing Circle, you’ll get the key to
This all comes as part of Legal Nurse Business Writing Circle, a membership program that includes
You have a choice to make – do what you’ve been doing, or worse, do nothing at all. You know where that will lead.
Do you want to keep that nagging feeling that you are missing out on cases, that you don’t quite know what to blog about or put into an email that will lead the reader to take action?
Take a new action and get a new result. Finally achieve the feeling of success that comes with knowing your written skills are effectively bringing you LNC success.
Pat Iyer MSN RN is a consultant, speaker, author, editor and coach. She has written or edited 60 of her own books. LNCs hire Pat to help them grow their LNC businesses. She delights in assisting people to share their expertise by writing. Pat’s 2022 compilation book, Medical Records Analysis: A Guide for Attorneys by Expert LNCs reached #1 Amazon Bestseller Status in 4 categories.
Pat is the host of the Legal Nurse Business Writing Circle, a group dedicated to helping LNCs ramp up their skills.