Marketing lessons for legal nurse consultants are often learned the hard way. Let’s assume you are meeting a potential client/prospect in his office. When you are discussing your services and fees, you begin to wonder if the client is being receptive to your presentation. He shows some negative reactions to what you are saying. Can […]
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Are we winning the global fight against AIDS? I remember first reading about AIDS in the early 1980s. Then AIDs was diagnosed in fewer than 20 patients in the U.S. Millions of Africans were infected, but there was no way to detect this. Dr. Michel Kazatchkine was one of the physicians involved in the early […]
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Whenever you sit down to prepare a report, think about your audience. Who is going to read this report? What are his or her needs, level of understanding of medicine, and objectives? Writing a report is based on the needs of your reader – address each of these points. Ask yourself, “What do I want […]
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What can the Plan Do Study Act model do for your business? Has this ever happened to you? You realize that your cash flow is way down, and it is because you have not been sending out invoices in a timely way. Many legal nurse consulting companies are challenged by the need to keep up […]
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Do you accept why LNCs need a website or are you still thinking it is too complicated to get a site? • Why is it crucial that you have a well-designed legal nurse consulting website? • How do you get one? • What do you do with it to market your business? • How do […]
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I recently came across the 10 social media best practices by ASNE. I’ve modified them for legal nurse consultants. Social Media Best Practices for LNCs 1. Break news on your website, not on Twitter. The purpose of announcements and press releases is to drive traffic to your site. You can tweet a link to your […]
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You’ve gotten a case as a nursing expert witness. Now what? What are your expert witness opinions? Forming expert witness opinions Read all of the pertinent documents before you offer an opinion. It is rare that a nursing expert witness has to read every page of a medical record, and most attorneys would not be […]
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Lists improve the readability of legal nurse consulting report. They make it easy to cluster information together in a format that can be quickly scanned. Lists are useful for breaking up a long sentence into a more reader friendly format. They break up the style and flow of a report and create a more interesting […]
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Are you aware of sunk costs? Sunk costs are costs that have already been incurred. They consist of money you have spent on marketing, letterhead, advertising, website design or on legal nurse consulting education. When we spend money for any of these things we become invested in the outcome. We want the investment to pay […]
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Have you ever tried to interpret a 911 call? Interpretation of recorded 911 calls can be very challenging even for those who use two-way communications on a daily basis. Here’s how to give your attorney client some guidance about these calls. Format of 911 call All 911 calls are recorded by magnetic tape, compact disc, […]
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