Facebook Fan Page Strategy: In 3 Easy Steps This program will open your eyes to the business uses of Facebook Fan pages. Facebook is more than sharing pictures; it is a growing space for business connections and advertising. Michele Scism is a social media expert.
Promote and Expand Your Business with Twitter Tweets are not about what you are eating for lunch anymore. Nurses and attorneys who have not actively participated on Twitter may enjoy finding out some of the ways they can succeed in promoting a positive professional image. Learn from Twitter-proficient legal nurse consultant Ellen Richter RN.
Online or Left Behind: Marketing Through Websites & Blogging This session will teach you the dummy’s version of the basics of websites, without having to sit through the boring stuff. You will learn how to turn your expertise into a marketing tool and how to get help when you outgrow what you can do on your own. Legal nurse consultant Victoria Powell maintains her website and blog with ease.
Relationship Marketing: How to Build a Strong Business This session will teach you quick, easy, and affordable ways to use relationship marketing to reach your audience. You will learn skills to build close and loyal client relationships and overcome beliefs that hold you back, such as “it is not about money”. You will learn how to turn prospects into clients. You’ll appreciate the tips of Pat Bemis, RN and president of National Nurses in Business Association.
Using the Power of LinkedIn to Connect with Clients You will learn how to best present yourself to the business community, identify worthwhile marketing leads, and reach individuals who would benefit from your skills. You will learn the dos and don’ts of joining in on discussions and posting news events, and how to establish yourself as a valuable resource. Legal nurse consultant Alice Adams shares her expertise about using LinkedIn. You’ll want to expand your base of connections when you see her presentation.
Discover, Define, and Deliver a Brand That Shines Webinar Stop living in the shadows of your competition, make more money now, and attract more of your ideal clients. Branding is the true foundation of any business and if you don’t have a clear brand then your marketing efforts and sales efforts are not as efficient. Branding expert Jena Rodriguez guides you through a model of branding that you will be able to use right away.
Social Media for Legal Professionals See our new book written specifically for legal professionals: legal nurse consultants and attorneys